CNH Industrial Capital Markets Day

CNH Industrial (NYSE: CNHI / MI: CNHI) is a global pure player in equipment and services for Agriculture and Construction including brands Case IH + Case Construction Equipment, STEYR and New Holland Agriculture + New Holland Construction, plus newly acquired Raven Industries. With 35,000+ employees spanning the globe, a demerger that spun out on- from off-highway business and a new CEO at the helm (Scott Wine, formerly of Polaris), Skyya was engaged to help promote the company’s Capital Markets Day in Miami Beach, an event which included presentations by members of CNHI’s senior leadership team, a Q&A session and product/technology exhibits on-site from CNHI operating companies’ product range of ag and construction brands.

RESULTS

• CNBC Worldwide Exchange, broadcasting from the event with Brian Sullivan on the desk.
• Satellite interviews with Class CNBC (Italian counterpart), in-person meetings with Bloomberg, La Repubblica, ANSA, and digital briefings with Reuters and Barron’s.